Customer Journey Mapping Intensive Program

This intensive program teaches how to design and optimize customer journeys across all touchpoints. It explains how to collect behavioral insights and convert them into meaningful journey stages. Customers discover friction points, emotional drivers, and conversion triggers inside the decision-making process. The program includes guided exercises for creating multi-stage funnels and aligning touchpoints with customer expectations. It demonstrates how to synchronize messaging with each journey level and integrate automation sequences. You will receive templates for journey visualization, persona building, and cross-channel scenario planning. It covers how to identify gaps that reduce conversion and how to enhance them systematically. Users learn to evaluate journey performance using experience audits and behavioral analytics. The program ensures a deep understanding of how customer experience powers long-term marketing success.

Format

Interactive training + downloadable worksheets

Duration

5 hours

What You’ll Learn

Customer journey design, funnel building, behavioral psychology, friction mapping, personalization.

Target Audience

Marketing teams focused on conversions and retention.